Case Study

How Myridius Uses OrbitShift to Qualify Opportunities Faster

August 9, 2026·5 min read

How Myridius Uses OrbitShift to Qualify Opportunities Faster

"OrbitShift brought the curated data, the buyer profiles, the market trends, all heavy lifted around AI and that's what made the difference for our sales team." - Girish Pai, Chief Operating Officer, Myridius

About Myridius

Myridius is an engineering-led technology services company that helps enterprises design, build, modernize and operate mission-critical systems. The organization partners with customers to modernize legacy environments, adopt AI and build technology that delivers measurable business outcomes.

The Challenge

As the market shifted toward AI, Myridius had to rethink how it positioned itself and engaged customers. The sales team was already using several tools to research accounts and understand buyers, but pulling that information together, connecting it to the right opportunities and turning it into a meaningful customer conversation still took time. Sellers were moving between platforms, pulling market research from one, buyer information from another and account context from a third, before they could even make the call. The team wanted to spend less time preparing for conversations and more time having them.

Why OrbitShift

Myridius wanted a platform that fit the way its sales teams already worked, giving sellers a single place to access customer context, buyer information and market intelligence instead of switching between tools. OrbitShift combined curated intelligence with AI-powered research, making it easier for sellers to qualify opportunities and prepare for customer conversations in one platform. Ease of use mattered just as much: the platform's intuitive design meant sellers could pick it up quickly and fold it into their existing sales process without extensive training. The decision also came down to build versus buy. Since sales intelligence wasn't a core product for Myridius, the team preferred investing in a platform that already delivered the capabilities they needed over building one in-house.

Implementation & Adoption

OrbitShift quickly became part of Myridius’s day-to-day sales process, supporting account research, opportunity qualification and customer preparation. Its simplicity drove adoption: new team members got up to speed fast, making it easy to embed the platform into everyday workflows. The partnership has continued well beyond implementation: over the last two years, both teams have worked together to refine sales motions, sharpen the information surfaced through the platform and adapt it to Myridius' evolving go-to-market strategy. Looking ahead, Myridius plans to deepen how OrbitShift fits into its sales ecosystem through tighter integrations and AI-powered workflows that reduce manual effort and help sellers respond faster.

Results

According to Myridius, the biggest outcome has been better qualification. Sales teams can quickly decide which opportunities deserve attention before investing time in customer conversations. Instead of pulling information together from different sources, sellers start with relevant customer context, understand buyer priorities earlier and focus on the opportunities that matter.

The team has seen:

  1. Faster qualification of opportunities.
  2. Less time spent researching accounts.
  3. Better visibility into buyer priorities.
  4. More focused customer conversations.

For the sales team, the biggest shift has been moving from gathering information to acting on it. With better context available earlier, sellers can qualify opportunities faster, tailor conversations more effectively and spend more time engaging customers.

See how OrbitShift helps enterprise sales teams qualify opportunities faster, prepare for customer conversations and spend less time researching accounts.

Book a demo →

Share this article